Case Study: Spherical Blade

The Client:

The Spherical Blade, or S-Blade, is a new design of golf putter. The putters look conventional, but crucially, the face is very gently spherical in shape, for enhanced performance.

Feedback from users of the S-Blade putter continues to be universally positive and with patents pending in Europe, Japan and the US the company will be rolling out globally in the new few years.


To establish the Spherical Blade putter range as an accepted brand within the golf community and to generate sufficient sales volume and awareness to attract the attention of the major golf equipment companies.


Lagrafica created a corporate brand identity design for Spherical Blade, utilising this in a company stationery collection, 8 panel marketing leaflet, 4 panel ‘with product’ leaflet and two pop-up banner designs.

What the Client Said:

“Spherical Blade engaged Lagrafica to produce, against a very tight deadline, a themed range of marketing, exhibition and sales collateral and business stationery for our commercial launch into the golf market.

"This was a critical piece of work since the image we wanted to convey was one of a professional, high quality, established company, but with an impactful, fresh and very customer friendly product introduction. Lagrafica immediately understood the brief and exceeded our expectations in creating exactly the right look, feel and impact across all the items we needed.

"The feedback we have received from customers and golf industry suppliers has been universally positive and Lagrafica’s work has made a major contribution, at a very cost effective price, to our immediate market profile.”

Ian Smith – Director, Spherical Blade


Brochure Design Cardiff



















Exhibition Design Cardiff

Spherical Blade

spherical blade


Lagrafica was required to produce the following:

  • Corporate Identity Design
  • Corporate Stationery Design
  • 6 Panel Marketing Leaflet
  • 4 Panel 'With Product' Leaflet
  • 2x Pop-Up Banner Design



The project involved collaboration between Lagrafica, providing brand direction and design for print, and external web design and copywriting providers:

  • SpinDogs (web development)
  • Earth Monkey (copywriting)